1. Research
Understand Users & Industry
Context Studies, Focus Groups, Competitor Review, Depth Interviews, Questionnaires, Personas and Scenarios, User Goals Identification, Ethnography
2. Concept
Define Interaction
Concept Models, Paper Prototypes, Use Cases, Usability Testing
3. Design
Design Solutions
Wireframes, Process flows, Card Sorting, Expert Evaluation, Functional Specifications, Visual Design
4. Build
Develop & Test
Collaborative Development, Expert Evaluation, Functional Testing, Usability Testing
5. Measure
Evaluate & Iterate
Usability Testing, Focus Groups, Competitor Comparison, Analytics
Our Approach
User experiences are a powerful source of creating meaningful differentiation. Our User Centered Design approach requires understanding of all types of stakeholders. Brainstorming alone cannot bring such obscure elements to light.
We use observational, contextual, and behavioral methods, over traditional market research or software quality assurance methods, to improve software designed for web and mobile. We can conduct both Remote Usability Testing and Usability Testing at our in-house Usability Lab. Learn more...
What We Do
We design usable products that your customers would love to experience.
We are exceptionally good at designing for the Web and Mobile. Do you need a website to promote yourself, your organization, or a product? Perhaps a super slick and usable iPhone or facebook app? We've got you covered!
Here's what we can do for you...
- Interaction Design
- Information Architecture
- Search Engine Optimization
- Website and Landing page design
- Usability Testing & Training
- Persona and Scenario Development
- Concept Design
- Prototype development
- Design Research and Evaluation
- Advise your design and development teams
- Market Analysis
- User Research
- Project Definition
- Visual Design
- Brand Experience Strategy
- Research and Requirements Gathering
- Site Analysis and Reporting